From Ideas to Impact
The Cradle 2025 Annual Report
Explore the 2025 Annual Report
A Letter from Our CEO
The Cradle’s President and CEO, Jason Friedman, reflects on 2025 and shares insights on The Cradle’s future.
Walking Alongside You
The Cradle walks with those navigating how to best support themselves, their children and their families.
Building Families
Building families through adoption can be beautiful and complex. Adoption is not a moment; it is lifelong.
Supporting Lifelong Journeys
We are here to serve anyone touched by adoption — whether placement was through The Cradle or not.
Community Support
Our community of supporters demonstrated remarkable generosity and dedication.
Financial Information
Amidst this pivotal moment in our history, we strategically invested in expanding services to the community.
A Letter from Our CEO
With gratitude,
Jason Friedman
President & CEO
Walking Alongside
Life is not a straight line. Decisions around parenting, adoption and family life are complex and filled with emotion. The Cradle walks with those seeking guidance and support, from expectant parents considering their options to families growing through adoption and those participating in our home visiting programs. As ideas have taken shape this year, we are seeing their impact in stronger services and deeper support for children and families at every step.
Expectant parent inquiries through our 24/7 Helpline
Clients who received options counseling to help them explore parenting or adoption
From public support to cover counseling and other services for expectant parents
Admissions to The Cradle Nursery
Days babies spent on average in the Nursery
Building Families
The Cradle helps build families through adoption, providing steady guidance, practical education and compassionate support. Our work helps parents navigate each step, turning planning into pathways for children to find their forever families.
Families began their adoption journeys at an information session
Black or biracial children placed with Black or biracial Cradle adoptive parent(s)
Placements with LGBTQ+-identifying families in The Cradle domestic program
Cradle domestic placements
Agency-assisted placements
Intercountry placements
Supporting Lifelong Journeys
Individuals and families face questions and challenges at every stage of life. The Cradle provides guidance, therapy and resources to help children and families thrive. Our post-adoption services offer support and connection for anyone touched by adoption, whether the adoption was facilitated by The Cradle or not.
Therapy sessions
Inquiries for post-adoption services
Post-adoption services provided
New StageWise Parenting accounts created
StageWise Parenting webinar and course enrollments
Community Support
Supporters who trusted us to transform their generosity to life-altering impact
Raised for infant care, adoptive and expectant parent services, and operations
New donors who joined The Cradle community
Raised to support families during the holiday season
Of annual revenue was unrestricted, offering flexibility for wherever it’s needed most
Donor Roll
We strive to be complete and accurate in recognizing the generosity of our Cradle community. We regret any omissions or errors. Please contact our development team at cradlefoundation@cradle.org with any corrections.
*Gift is a bequest or donor has passed since making their gift.
$25,000+
$10,000-$24,999
$5,000-$9,999
$2,500-$4,999
$1,000-$2,499
Up to $999
Honorees
In Memory
Financial Information
Expenses
(in thousands)
Revenue
(in thousands)
-
Management and General $1,467
-
Client Services $ 1,485
-
Nursery $805
-
Outreach and Communications $667
-
Fundraising $409
-
StageWise Parenting $251
-
TOTAL $5,084
-
Public Support* $2,197
* includes public support, released restricted donations and in-kind support.
-
Draw from Endowment $1,932
-
Program Fees $982
-
Other** $159
** includes income from interest and dividend.
-
TOTAL $5,270
